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Social Media Is Neither Limited for Teenagers nor for Populace

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Those are impressive numbers against the prevailing idea that social media is ‘just for teenagers.’ It certainly points to the importance of having a solid social media strategy if these age brackets fit into your target demographic.

Rethink it: Keep older users in mind when using social media, particularly on these three platforms. Our age makes a difference to our taste and interests, so if you’re focusing on younger users with the content you post, you could be missing an important demographic.

More details at http://thenextweb.com/socialmedia/2013/11/12/10-surprising-social-media-statistics-might-make-rethink-social-strategy/#!qyt7S , http://www.mobilemarketer.com/cms/opinion/columns/16679.html .